about
The person
behind the work.
Lisa maria meyer
based in switzerland
I’m Lisa - a marketer, creator and curious mind working between strategy, storytelling and visual culture.
Based in Switzerland, I combine marketing, content creation and academic thinking across professional, personal and independent projects.
My work sits somewhere between creative instinct and structured thinking. I enjoy turning ideas into concepts, content and stories — whether through social media, photography, video or research.
Outside of work, I’m drawn to travel, books, fitness and the small everyday details that often become the starting point for new ideas.
philosophy
How i think.
Strategy first
Understanding the audience, context and objective before creating.
Create with purpose
Visuals and stories should support a clear idea, not just fill a feed.
Stay curious
Research, trends and new perspectives are part of the creative process.
Keep it authentic
Strong content should feel authentic, relatable and visually consistent.
Background
Education &
Experience.
Experience
Social Media Marketing
During my internship at SRF, I gained hands-on experience in a professional media environment and worked closely with editorial and production processes. The role gave me valuable insight into how stories are developed, produced and communicated for different audiences and platforms.
Social Media Marketing & Content Creation
At Fitcom, I work across social media marketing, content strategy and production for the Swiss fitness equipment market. My role includes developing content concepts, producing photo and video assets, managing social channels and translating technical products into engaging, platform-specific content. At the same time I do the same things for fitness-flohmarkt, Keiser Fitness Schweiz and Realleader Schweiz.
Social Media Content Creator
As a creative outlet, I work in my own content creation since 2016 on Instagram, TikTok and YouTube, teaching myself the basics of filming, editing and posting online. To this day my channels Lizmarie.jpg and Exploresthetic remain a big part of my life. I love to create content around my passions for fitness, books, lifestyle and travel.
Education
Master`s Degree
Currently pursuing my Master’s degree in Communication Science, with a focus on media, communication and their role in society. My minor in Social Sciences complements this perspective with broader insights into social structures and behaviour. My Master thesis is in fitness relations online and their impact on consumers.
Bachelor`s Degree
Bachelor’s degree in Communication Science and Media Research, covering media systems, communication processes, journalism, digital media and empirical research. A minor in Law added a complementary understanding of legal structures and frameworks.